10 year anniversary sale discount up to -70%

Winter Collection

At Sarah & Emma London, we are already embracing the brand-new winter collection. We make sure to always provide high-quality products and stylish choices, so you can step into the season looking your best in the latest trends.

Browse our products below and explore the full collections.

Meet Sarah & Emma

At Sarah & Emma London, everything starts with passion for fashion. From a young age, Sarah and Emma shared a lifelong love for style and creativity. Both studied Fashion Design and Business before building their careers in the industry. After working for different companies, they came together as a couple and decided to create something of their own.

Now, more than 10 years later, they run their store with countless happy clients and inspiring projects. Their mission has always been clear: to stay ahead of new trends, deliver high-quality pieces, and offer a truly personal approach. For Sarah and Emma, it’s about more than fashion — it’s about making every customer feel seen, valued, and stylish in their own unique way.

What customers have to say about Sarah & Emma London

★★★★★

“The item arrived beautifully packaged and felt very high quality right away. The fabric is soft, smells fresh, and fits perfectly. You can really feel the care behind the brand.”

Emily W.
London – 12 hours ago
★★★★★

“Lovely piece and excellent quality. Everything arrived neatly and looked exactly as expected. It feels comfortable and very well made.”

Charlotte B.
Manchester – 3 days ago
★★★★

“Really happy with my order from Sarah & Emma London. The product feels luxurious and fits so nicely. You can tell attention has been paid to every detail.”

Sophie L.
Birmingham – 1 day ago
★★★★

“Beautiful quality and a very pleasant experience overall. The item arrived in perfect condition and feels great to wear. It has a lovely, fresh scent as well.”

Olivia H.
Leeds – 2 days ago
★★★★★

“My package arrived safely and beautifully presented. Sarah & Emma London make online shopping feel truly personal.”

Amelia R.
Bristol – 5 days ago